Sellrics
Home & kitchen

Find out which products still make money after shipping and oversized-item fees.

For home and kitchen, freight and Amazon size tiers decide profitability more than price does. Sellrics attributes every shipping and fee dollar to the SKU so you know which listings to push and which to fix.

Gross Revenue

$1.3M

+10.6% vs prior

Prior: $1.18M

Net Revenue

$1.27M

+10.4% vs prior

Prior: $1.15M

Contribution Margin

$546K

+9.6% vs prior

Prior: $498K

Ad Spend

$118K

−5.2% vs prior

Prior: $125K

Gross Revenue Trend

Last 30 days · Current vs Prior Period

Current — solid · Prior — dashed

Channel Distribution

Current period

Amazon67.0%

$850K

Shopify33.0%

$418K

Illustrative example — home & kitchen brand. Not live data.

The questions you ask every morning

If you sell bulky home and kitchen goods, shipping and fees are where the questions start:

Which products still make money after shipping and oversized fees?

Product margin nets freight and fees into per-SKU contribution margin; the fee breakdown shows exactly how much is shipping versus referral versus fulfilment.

Product margin + Fee breakdown

Amazon FBA versus shipping from my own 3PL — which is cheaper per SKU?

Channel comparison and the fee breakdown put the fully loaded cost per order side by side for each SKU.

Channel comparison

Are damaged-in-transit returns eating one specific SKU?

Returns by reason isolates damage returns by SKU, and return impact shows what that does to the SKU’s margin.

Returns analysis

What is my blended margin when a promo runs across both channels?

Revenue P&L and the discounts view show contribution margin during and after a promo window, blended and per channel.

Revenue P&L + Discount codes

Which slow movers are tying up cash in inventory?

Inventory signals flag overstock on SKUs whose days of cover run far past your lead time.

Inventory signals

A worked example

Illustrative example
Scenario
A cookware set lists at $129 and does $75k a month blended across channels.
What Sellrics surfaces
Amazon oversize and referral fees plus a 12% damage-return rate cut contribution margin to 6%; the same set shipped direct nets 24%.
The move
Push the direct listing in ads and keep Amazon for discovery only, and add protective packaging to kill the damage returns that are driving the fee and refund cost.

Returns by Reason

Illustrative
Damaged / brokenNot as describedChanged mindMissing parts
Damaged / broken58 returns$4.9K

126 returns · $10.6K refunded

Same line, by variant — after returns and marketplace fees

Standalone item6%

contribution margin after freight and returns

Flat-pack variant24%

contribution margin — lower freight, fewer breakages

Margin vs Revenue

Sample · 10 SKUs
margin %0

Bubble size = units. The dot below the zero line is a topline bestseller losing money on every order.

Where margin leaks in home & kitchen

  • Dimensional-weight shipping cost outrunning the price on bulky SKUs
  • Oversized and heavy-and-bulky FBA fee tiers
  • Damage-in-transit returns concentrated on a few SKUs
  • Overstock and frozen cash on seasonal or slow-moving items

Best fit

Home, kitchen, and furniture sellers where shipping cost and marketplace fee tiers decide whether a SKU is profitable at all.

Home & kitchen — frequently asked

See it with your own numbers.

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